Category Archives: Mobile

R.I.P. Wallet, Here comes ApplePay

A new day enabled by mobile pay …

In these mobile times in which we now live, it is no surprise that in a recent study, more people stated that if running late after leaving home, they would turn back home to grab their cell phones as compared to their wallets. Now, with the recent introduction of ApplePay that enables making purchases DIRECTLY from your mobile phone without the hassle of whipping out cash or credit card, the wallet is on its way to being obsolete.

I kid, of course, kinda, sorta but this type of technology, if widely adopted, has disruptive potential to shake up old industries and revolutionize  business as usual across very many industries.

As with all technologies that disrupt business as usual and shake up how things used to be, there will be tremendous challenges on the road to the wide-scale adoption of mobile pay in general and ApplePay in particular. The adoption rate will likely be slow at first as there must be the right mix of industry leading and influential brands on board as well as a high enough number of their customers demanding the convenience and security of mobile payments to throw out the old and introduce a new way of doing things. As businesses and customers dip their toes into the mobile pay waters, if the water is not too hot and not too cold but “just right” and the process is virtually seamless for both customer and business, then expect that adoption rate to grow linearly at first then rapid exponential growth as time goes by. Very few like to be first in anything, to go against the grain and against convention. For both businesses and consumers, the vast majority are followers. Only the innovators and the top influencers are seated at the mobile pay table today, as all the kinks are being worked out in real time. Expect a flood of businesses and customers to rush to the table, like last call at an “all you can eat” buffet, once it becomes clear the tremendous benefits, convenience, and savings that are enabled minus the primary concerns, with security being at the top of that list.

Certainly we are a LOOOOOOOOOOONG way away from burning our wallets and more than likely that day will never come. Mobile Pay will be added to the list of cash, credit cards, debit cards, checks (assuming you can still find someone who still takes check) as valid forms of payment. The more convenient mechanisms that businesses make available for them to be paid by consumers, the more likely that consumers will make a purchase. Adding Apple Pay to the list of acceptable forms of payment, will ultimately be a win for businesses. You remember that famous American Express slogan, “Don’t leave home without it” ? Who would’ve known when that slogan first hit the airwaves decades ago, that “it” would instead be referring to these things called “mobile phones”, which had not yet existed in any form of widespread acceptance in those times ? Today, virtually  none of us ever leave home without our mobile phones. Thanks now to ApplePay among many other must-haves, the likelihood that we in fact will NEVER leave home without our mobiles, is pretty much ONE HUNDRED THOUSAND PERCENT !!

Galaxy issues Ice Bucket Challenge to iPhone

Well, as if every politician, celebrity, and Joe Schmoe alive throwing buckets of ice water over their heads in the viral charitable craze “The Ice Bucket Challenge” wasn’t enough, now we’ve got inanimate objects throwing their hat into the ring. In what I’d call a work of Marketing Genius to both capitalize on the hottest Internet trend today as well as emphasize one of your product’s core features, the Samsung Galaxy S5 completed then reissued the first of its kind Ice Bucket Challenge between cell phones. Yes, you heard correctly, in a recent YouTube video the Galaxy S5 first had a cup of ice water dumped all over it and issued a similar challenge to the iPhone.

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Being waterproof is one of the big things Samsung likes to tout as a key differentiator between the S5 and the iPhone. How essential a feature this is to have on a phone is arguable, but certainly each of us has that one friend we know who’s dropped their phone in the toilet in a drunken stupor. With the Galaxy being a much wider phone, I’d assume they probably also have  a larger percentage of toilet phone droppers. In any case, check out the challenge below. Will Apple accept ? Doubtful since they rarely if ever engage competitors publicly, but here’s to another great episode in the Galaxy vs. iPhone Phone Wars.

Is the water proof feature essential for you as phone buyer ?

 

Apple Takeover of Healthcare ? YIKES ?

If your healthcare in the hands of your government scares the crap outta you, how does healthcare in the hands of APPLE connect with you ? Well, as misleading as the statement “healthcare in the hands of your government” was, so too is the statement about Apple being in control of your healthcare. As we anxiously await the launch of the iPhone 6, due out within the next month or so, one of the much talked about and eagerly anticipated features of the iPhone 6 and iOS 8 is the all new Apple HealthKit, a platform and app that enables users to keep better track of their personal health and fitness related data.

HealthKit.WWDC2014[1]

HealthKit provides a dashboard where users can monitor important health metrics on a daily basis. Various existing health related apps such as Nike+, FitBit, MapMyFitness, etc. will be able to integrate with HealthKit to provide a holistic view of a user’s health-related information such as nutrition, sleep patterns, heart rate, and other pertinent information. Another key aspect of this potentially groundbreaking and industry changing platform is the ability to integrate with Health Institutions such as the Mayo Clinic, Cleveland Clinic, Kaiser Permanente, etc. and transmit and receive a user’s personal and private health information from recent checkups.

This is more than just another app and represents a major opportunity for Apple as they aim to carve out their piece of the estimated $9 Billion mobile healthcare market. Health related apps have proven to be very popular with consumers and when you consider the fact that the vast majority of consumers are equipped with mobile phones within their pockets and purses throughout all hours of everyday, it wouldn’t be hyperbole to say that HealthKit LITERALLY has life-saving potential. As much opportunity as HealthKit represents, it certainly won’t be without its detractors. To have such private, personal, and confidential health related information floating about the mobile stratosphere is sure to spook some people out. As secure and encrypted as the data obviously will have to be, the thought of all information from a recent doctor visit transmitted through cyberspace to your mobile phone is bound to not sit well with many people initially. When Apple enters a new industry, they never tip in quietly. (See personal computers, digital music, mobile phones, and mobile tablets as prime examples). Having now planted their foot firmly in the mobile healthcare market, they are bound to shake up this industry as well.

Does the thought of “health info on your mobile” freak you out a bit ?

Uber for Strippers ? Now THAT is D.I.S.R.U.P.T.I.O.N. !!

Ever been in DIRE need of a stripper but just couldn’t get in touch with that ONE friend who is a walking stripopedia of stripper information from coast to coast ? No ? Me neither but I’m willing to bet many are familiar with this plight. Out of town, bachelor party, you were on stripper duty, and YOU are clueless about the local stripper scene. Well here comes Clover to the rescue. Clover is looking to do to the stripper/escort industry what Uber has successfully done to the taxi cab industry; disrupt it and change business as usual with an innovative touch, a smartphone, and a mobile app. With the simple touch of a button on your smart phone, you too can browse through profiles of nearby strippers, rates, availability, and all the other information needed to hire Cinnamon, Lexus, Mercedes or whatever other made up stage name of an adult entertainer needed to entertain the bachelor party or a boy’s weekend in Vegas or Miami. As humorous as this may be to some, here is a company that identified a need and through their innovative spirit and creativity, answered that all important question that has been the genesis behind so many successful companies, “wouldn’t be nice IF ??”. By asking yourself that question, you too can be on the verge of the next groundbreaking, industry changing idea. Now get your $1 bills together boys and DISRUPT !!

Clover-App[1]

iPhone vs. Galaxy CEASEFIRE !!

Ok, ok, ok !! It’s time to call a truce on the Apple iPhone vs. Samsung Galaxy smartphone wars that have developed among their most avid supporters. Here’s the bottomline. Both phones are remarkable pieces of technology and Apple, Samsung, and Google (the company behind the Android platform on which the Galaxy is built) are all more than reputable technology companies with a long track record of innovation. It’s time to call a truce because supporters of both phones are pretty solidly locked into their position. I am hard pressed to think of a technology company with a more rabid following than Apple, so the most loyal devotees of the iPhone aren’t switching over to something new anywhere in the near future. Likewise, as many fans (or “fanboys” as they are often mockingly called) as Apple has they have twice as many haters, so when Samsung came along with the Galaxy to bring some serious competition to the market that Apple created and dominated, champagne bottles were popping all over the world except in Cupertino, California, home to the technology juggernaut that is Apple. A serious legitimate and innovative competitor had arrived.

iPhone vs. Galaxy WAR !!

It’s time to call a truce because persuasion in either direction is unlikely to happen. The seamless integration and simplicity of use of the iPhone, iPad, and iEverything products is a pretty convincing reason why many won’t even consider learning how to spell g.a.l.a.x.y. much less consider it as an alternative. Galaxy users will continue to sing the praises of their rich set of features like “looking away to stop a video from playing” and other bells and whistles they claim they can’t live without. As arguable as that may be, those minds aren’t changing any time soon.

I respect both companies, I respect their innovative spirit, I respect the spirit of competition that has resulted in increasingly better products, and I respect the friendly competitive banter that has developed among friends and family in this debate. I had no respect for Blackberry as a competitor and felt they were a dying breed with subpar technology as far back in the day when I opted for the Samsung Blackjack instead of the Whackberry Crackberry Blackberry. That competition with Apple was over before it even really started. Now, however, Samsung poses a legitimate competitive threat to Apple. Though I don’t believe that there will be a clear winner and loser, as I don’t believe this to be a zero sum game, I believe this intense competition is good for the industry and GREAT for us as customers. Now put away your weapons and CEASE FIRE !!

So are you TeamiPhone or TeamGalaxy ?