Tag Archives: iPhone

Galaxy issues Ice Bucket Challenge to iPhone

Well, as if every politician, celebrity, and Joe Schmoe alive throwing buckets of ice water over their heads in the viral charitable craze “The Ice Bucket Challenge” wasn’t enough, now we’ve got inanimate objects throwing their hat into the ring. In what I’d call a work of Marketing Genius to both capitalize on the hottest Internet trend today as well as emphasize one of your product’s core features, the Samsung Galaxy S5 completed then reissued the first of its kind Ice Bucket Challenge between cell phones. Yes, you heard correctly, in a recent YouTube video the Galaxy S5 first had a cup of ice water dumped all over it and issued a similar challenge to the iPhone.

image

Being waterproof is one of the big things Samsung likes to tout as a key differentiator between the S5 and the iPhone. How essential a feature this is to have on a phone is arguable, but certainly each of us has that one friend we know who’s dropped their phone in the toilet in a drunken stupor. With the Galaxy being a much wider phone, I’d assume they probably also have  a larger percentage of toilet phone droppers. In any case, check out the challenge below. Will Apple accept ? Doubtful since they rarely if ever engage competitors publicly, but here’s to another great episode in the Galaxy vs. iPhone Phone Wars.

Is the water proof feature essential for you as phone buyer ?

 

Apple Takeover of Healthcare ? YIKES ?

If your healthcare in the hands of your government scares the crap outta you, how does healthcare in the hands of APPLE connect with you ? Well, as misleading as the statement “healthcare in the hands of your government” was, so too is the statement about Apple being in control of your healthcare. As we anxiously await the launch of the iPhone 6, due out within the next month or so, one of the much talked about and eagerly anticipated features of the iPhone 6 and iOS 8 is the all new Apple HealthKit, a platform and app that enables users to keep better track of their personal health and fitness related data.

HealthKit.WWDC2014[1]

HealthKit provides a dashboard where users can monitor important health metrics on a daily basis. Various existing health related apps such as Nike+, FitBit, MapMyFitness, etc. will be able to integrate with HealthKit to provide a holistic view of a user’s health-related information such as nutrition, sleep patterns, heart rate, and other pertinent information. Another key aspect of this potentially groundbreaking and industry changing platform is the ability to integrate with Health Institutions such as the Mayo Clinic, Cleveland Clinic, Kaiser Permanente, etc. and transmit and receive a user’s personal and private health information from recent checkups.

This is more than just another app and represents a major opportunity for Apple as they aim to carve out their piece of the estimated $9 Billion mobile healthcare market. Health related apps have proven to be very popular with consumers and when you consider the fact that the vast majority of consumers are equipped with mobile phones within their pockets and purses throughout all hours of everyday, it wouldn’t be hyperbole to say that HealthKit LITERALLY has life-saving potential. As much opportunity as HealthKit represents, it certainly won’t be without its detractors. To have such private, personal, and confidential health related information floating about the mobile stratosphere is sure to spook some people out. As secure and encrypted as the data obviously will have to be, the thought of all information from a recent doctor visit transmitted through cyberspace to your mobile phone is bound to not sit well with many people initially. When Apple enters a new industry, they never tip in quietly. (See personal computers, digital music, mobile phones, and mobile tablets as prime examples). Having now planted their foot firmly in the mobile healthcare market, they are bound to shake up this industry as well.

Does the thought of “health info on your mobile” freak you out a bit ?

iPhone vs. Galaxy CEASEFIRE !!

Ok, ok, ok !! It’s time to call a truce on the Apple iPhone vs. Samsung Galaxy smartphone wars that have developed among their most avid supporters. Here’s the bottomline. Both phones are remarkable pieces of technology and Apple, Samsung, and Google (the company behind the Android platform on which the Galaxy is built) are all more than reputable technology companies with a long track record of innovation. It’s time to call a truce because supporters of both phones are pretty solidly locked into their position. I am hard pressed to think of a technology company with a more rabid following than Apple, so the most loyal devotees of the iPhone aren’t switching over to something new anywhere in the near future. Likewise, as many fans (or “fanboys” as they are often mockingly called) as Apple has they have twice as many haters, so when Samsung came along with the Galaxy to bring some serious competition to the market that Apple created and dominated, champagne bottles were popping all over the world except in Cupertino, California, home to the technology juggernaut that is Apple. A serious legitimate and innovative competitor had arrived.

iPhone vs. Galaxy WAR !!

It’s time to call a truce because persuasion in either direction is unlikely to happen. The seamless integration and simplicity of use of the iPhone, iPad, and iEverything products is a pretty convincing reason why many won’t even consider learning how to spell g.a.l.a.x.y. much less consider it as an alternative. Galaxy users will continue to sing the praises of their rich set of features like “looking away to stop a video from playing” and other bells and whistles they claim they can’t live without. As arguable as that may be, those minds aren’t changing any time soon.

I respect both companies, I respect their innovative spirit, I respect the spirit of competition that has resulted in increasingly better products, and I respect the friendly competitive banter that has developed among friends and family in this debate. I had no respect for Blackberry as a competitor and felt they were a dying breed with subpar technology as far back in the day when I opted for the Samsung Blackjack instead of the Whackberry Crackberry Blackberry. That competition with Apple was over before it even really started. Now, however, Samsung poses a legitimate competitive threat to Apple. Though I don’t believe that there will be a clear winner and loser, as I don’t believe this to be a zero sum game, I believe this intense competition is good for the industry and GREAT for us as customers. Now put away your weapons and CEASE FIRE !!

So are you TeamiPhone or TeamGalaxy ?